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The Down Jones, which Kalshi has partnered with
BREAKING
Technology
Time to read: 4 min
Kalshi founder hails 'indices future' with S&P Dow Jones
October 27, 2026
Allwyn branding at an F1 event. The company is a sponsor of both F1 and the McLaren racing team.
00:46
BREAKING
Europe
Time to read: 4 min
Allwyn seals PrizePicks buy at $2.5bn valuation for landmark US entry
September 22, 2025
“Competition for new player acquisition is greater than ever before and the challenge is for affiliates to prove their they remain the most cost-efficient means of providing them,” SBC’s Affiliate Leaders engaged in a discussion with Andrew Garven, Head of Marketing at Covers, leading up to his upcoming speaking engagement at SBC Summit North America this May. The conversation delved into Covers' inception and its transformative journey into a pinnacle brand renowned for its premium sports wagering insights. Garven underscored the brand's unwavering commitment to adaptability in a dynamic landscape, spotlighting pivotal elements such as community immersion, responsible gambling advocacy, and cutting-edge multi-channel marketing strategies, bolstered by enduring partnerships with industry titans. Additionally, he shed light on the shifts within the US industry and offered insights into Canada's evolving market.
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Affiliate Leaders
Time to read: 11 min
Covering All Bases: Andrew Garven Discusses Covers' Expansion Amidst Industry Shifts
April 12, 2024
BREAKING
Affiliate Leaders
Time to read: 7 min
Gator Wagers Talks Alliances, Golf, and DFS values
March 15, 2024
BtoBet: US is the land of opportunity as market set to triple by 2026
BREAKING
Features
Time to read: 2 min
BtoBet: US is the land of opportunity as market set to triple by 2026
October 3, 2022
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Features
Time to read: 2 min
SBC Leaders Magazine: a North American special
June 28, 2022
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Interviews
Time to read: 6 min
Brandt Iden: Sportradar - "US states taking a new approach to mobile wagering"
March 2, 2022
Better Collective CEO Jesper Søgaard
BREAKING
Latest News
Time to read: 3 min
SBC Spotlight: Jesper Søgaard - "Better Collective stronger on all fronts following 2021 diversification"
January 21, 2022
BREAKING
Features
Time to read: 3 min
Marc Pedersen, Better Collective: Capitalising on the US market boom
December 21, 2021
BREAKING
Sportsbook
Time to read: 3 min
Disney CEO admits 'very significant' sports betting opportunity
November 12, 2021
Bojoko: Lessons learned from the European market
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Features
Time to read: 5 min
Bojoko: Lessons learned from the European market
July 26, 2021
Episode 4 of the HPL Reach and Retain sports betting marketing webinar series features a look at influencer marketing and how to use influencer marketing in sports betting
BREAKING
Marketing
Time to read: 3 min
The pros (and cons) of influencer marketing
July 12, 2021
BREAKING
Regulatory Expert
Time to read: 5 min
Martin Lycka: The Empire State asks ‘How About Sports Betting?’
January 5, 2021
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Comment
Time to read: 12 min
Winning Post: NY developments, counting problem gamblers and video gaming
December 21, 2020
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Comment
Time to read: 4 min
Martin Lycka - The age of super mergers
October 12, 2020
BREAKING
Latest News
Time to read: 2 min
DraftKings expands Sportradar partnership to launch mobile live streaming
May 29, 2020
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Latest News
Time to read: 2 min
SBC Webinars presents Xtremepush - Taming Strange Animals... Profiling & Engaging U.S. Sports Consumers
April 2, 2020
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Latest News
Time to read: 5 min
Martin Lycka: My letter to Gambling Santa
December 20, 2019
SBC AGA US Betting Industry Webinar
BREAKING
Webinars
Time to read: 2 min
AGA presents a US Betting Overview: Plans, Progress & Partnerships webinar
September 27, 2019
BREAKING
North America
Time to read: 6 min
Dr Laila Mintas - Stakeholder implications of the NFL’s big bet on Sportradar
September 6, 2019
Kindred Group - Nils Andén, Tom Banks
BREAKING
Sportsbook
Time to read: 2 min
Kindred drops Spanish market pursuit
July 10, 2019
QPAs - Copyright: georgejmclittle / 123RF Stock Photo
BREAKING
Comment
Time to read: 5 min
Martin Lycka: Online gambling regulation – quo vadis?
July 10, 2019
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Most Read
1
Supreme Court suspends legal challenges against Brazil gambling ban
2
Santander case highlights the offshore gambling challenge facing UK banks
3
“You are prohibited” - TikTok makes gambling policy clear to users
4
New leadership and responsibilities announced at Allwyn UK
5
Allwyn’s partners with Kambi to step up sportsbook technology game
6
Bally’s Intralot has the latest on evoke deal as Q3 revenue rises 250%
7
Will self-appointed Gambling Policy Commission find favour with Labour?
8
Lula praises betting ban as clock ticks on Congress decision
Featured News
BREAKING
Featured News
Time to read: min
EU Digital Fairness Act wants accountability on gamification & design risks
November 12, 2026
10 Downing Street, where the Labour government the Gambling Policy Commission will be hoping to influence is based
BREAKING
Featured News
Time to read: min
Will self-appointed Gambling Policy Commission find favour with Labour?
November 9, 2026
The Supreme Federal Court of Brazil building
BREAKING
Featured News
Time to read: min
Supreme Court suspends legal challenges against Brazil gambling ban
November 9, 2026
Flutter Entertainment on the New York Stock Exchange
BREAKING
Featured News
Time to read: min
Flutter posts Q3 of compounding headaches as net loss exceeds $1bn
November 4, 2026